撰写第一个意大利装瓶世界是一个令人兴奋和挑战的运动。在这种特殊情况下,有时候,人们冒着平庸,修辞或更糟的风险,以保证无法维持的内容。我们想在意大利饮料行业(葡萄酒,啤酒,橄榄油等)和国外市场之间进行这款杂志。因此,我们正在为公司和读者提供具有空间的公司和读者,可以找到真正有用的科学和技术贡献,而不仅仅是庆祝那些每日努力创新努力的人的“宏伟和进步”的命运,开发和成长装瓶意大利企业。我们将尽力确保“装瓶机械世界”将不仅是一个杂志在线浏览兴趣,但也是那些阅读文章的人来说,这也是一个真正的商业工具,这些工具总是希望至少有一个新的想法,食物思想,对他们问题的解决方案的贡献。我们觉得给予的第一条重要信息是:意大利饮料行业非常好,还活着。当然,我们的公司正面临着重大的战略和技术挑战,可能他们永远不会回到劳动力强度加工的竞争,但当然,当卓越和质量是主导主题,规模经济计数时,他们将继续赢得胜利。很少,历史和过去的投资是强烈的。 In our country, we still have imbalances and historical contradictions, but we also have companies exporting almost their entire production. I refer both to beverage industry and to mechanical industry (equipments, filling and packaging machines). For many of these companies would have been easier and probably cost effective to relocate, but they decided to continue to produce in Italy, to involve subcontractors and to create satellite activities geographically close. They have invested in internationalization, succeeding in viewing for size and quality in the globalized world. In 2012, the wealth deriving from these small and medium-sized enterprises was the real hook of the Italian food industry and economy and created job opportunities for satellite firms. A recent survey by Winenews showed that, in spite of the still unstable not to say “suffering” economic situation, the Italian cellars foresee a good 2013. The domestic consumption of wine is likely to remain below 40 liters per capita/year, but exports should continue to give good satisfaction. Last year it exceeded € 4.7 billion (historical record). The same goes for the production of equipments and machinery for filling and packaging where the trumps of Italian companies still are the high-quality technological solutions proposed, the ability to customize supply and implementation, an impeccable after-sales service all over the world, strong competition due to coexistence of large integrated groups and little and medium sized companies, characterized by a high specialization degree. The key to the gradual penetration of these products to overseas markets was the skilful exploitation of the “Italianità” that in the beverage supply chain has one of its greatest expressions. All over the world, Italian wine, olive oil and, more recently, craft beer are still a plus value that makes a difference from the competitors; it’s the excellence that supports the strategies based on the Made in Italy.
玛丽亚Zemira Nociti





